Yarn: Twilleys Freedom Echo
recycling - reducing - reusing
Recycling - 'echo' is produced by recycling old denim and cotton. The old denims are cut to remove the zips and buttons, then the pieces are reduced into fibres and spun into yarn.
Reducing - 'echo' has no harmful impact on the environment. The old jeans are not watsed but used again. There is no harsh dyeing process as the colours are produced by using either 100% recycled denim or 20% recycled cotton with 80% recycled denim.
FACT - It takes 100 litres of water and 9 kw if electricity to dye 1 kg of cotton!
Reusing - It is important to reuse, where possible, to help create a clean and sustainable environment. This is something which can also be achieved in fashion where the trend is not only the research of new but also the reinterpretation of the existing